Web Site Tracking & Google Analytics
Do you know where visitors come from and where they go on your web site? Do you know how they found your web site and how much time they spent on the web site? Do you know what pages they exit most often? If you don't you should. Understanding what a visitor does when they come to your web site is very important in understanding if your web site is giving them the information they need to do business with you.
The only way to know for sure is to install analytic tracking on your web site. There are many good programs available from Web Trends, Engine Ready and Click Tracks but these all cost between $50 to $200 per month. Google Analytics (formally Urchin) is free and offers many of the same tracking stats that the above companies offer. We have success in getting web sites set up and properly coded with the tracking code and we will train you on how to read the reporting information.
Call us at 858-550-5900 or email us and we will help you get started with Google Analytics.